There’s a little word being tossed around the design industry called “strategy”, and often heard as “brand strategy”. I’ve seen it treated in the same way as “authentic” or “balance”. You hear that your business needs it and there are lots of designers and coaches who claim that they can help you find the answers […]

Brand Strategy, Branding

July 18, 2022

Brand Strategy and the Impact on Your Branding

Custom Branding and Templated Website Design for Darlinghurst Events We worked on this destination wedding planner branding in May 2022 during one of our 2-week branding and website intensives. Darlinghurst Events is a destination wedding planning company owned by Katie Gregory, who comes to the industry with years of experience. Katie needed a new brand […]

Brand Strategy, Branding, Website Design

July 12, 2022

Brand Strategy Identity for a Destination Wedding Planner

Bride and groom walking across field. Darlinghurst Events logo design is laid over the image.

Branding and Website Design for a Furniture & Countertop Design Business A brand and website design that tells your business’s story is essential. When Rick from Ye Olde Finish Shoppe came to me, he wasn’t getting enough potential clients to find him through his website and his branding didn’t truly speak to his company, experience, […]

Brand Strategy, Branding, Website Design

March 29, 2022

What Goes Into a Rebrand and Website Design

Hi wedding friendors! (I have to give credit to my friend Tiffany Ruiz from Starr Weddings for that term. 😊) I’m a big promoter of loving yourself no matter where you’re at in your journey, so we don’t do “new year, new you” around here. BUT, we do “new year, new brand. That is (in […]

Branding, Wedding Business Tips

March 28, 2022

7 Signs It’s Time to Invest in Branding (or a Rebrand)

There’s a common misconception that your branding is just a logo, fonts, and color palette. While a basic branding package can start there, great branding will extend to every aspect of your business. Your business should live and breathe your branding, and your clients should be able to see it with every aspect of your […]

Branding, Social Media Tips

March 28, 2022

Branding Your Social Media

Hand holding cell phone with wall art that shows an Instagram like

Refresh your wedding business branding while beating creative block. While you get paid to be creative for a living, it can be hard to get out of creative ruts when it comes to your own business. I totally get it. And when you do get out of a rut, it can be equally difficult to […]

Branding

March 7, 2022

7 Tools to Boost Your Wedding Business Branding

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