Website platform breakdown: Showit vs Squarespace I often talk with our clients about using Showit vs Squarespace, and this is really a tough breakdown when it comes down to it! If you’re a wedding business looking to create a website either yourself or with a designer, you’ve probably heard of Squarespace and Showit. Both are […]

Follow these Frequently Asked Questions best practices to provide clarity to your potential clients! Instead of allowing your FAQs to collect dust, follow these FAQs page best practices for your wedding business. There’s a highly underestimated website page in the wedding industry: your Frequently Asked Questions page. When working with our clients, we make every […]

Let’s talk about what’s in & out for 2024. Something I’m always striving to do in my business is build a more sustainable life for myself and for my clients. I’ve always found more value in quality details that last a long time versus trendy details that will fade. This blog post was nearly a […]

10 details to update on your wedding business website for engagement season Out with the old, and in with the new! No matter where you’re at in your wedding business, the truth is, that there’s always room for improvement on your website, to make it more aligned with your business. I get it, working on […]

SEO for a Wedding Photographer’s website is perhaps one of the most important things your marketing needs.  SEO for wedding photographers is especially important because it helps put you on the digital map, which is where many of your ideal clients are looking. Now if you’re new to all of this, let’s start with defining […]

If you’re looking for podcasts for wedding pros, you’ve found the spot! My goal is to continuously update this resource for you to have a go-to list of episodes to binge – more than just podcast interviews with me! As a creative entrepreneur, I know how lonely business can sometimes feel! It can be easy […]

First, what is brand strategy? There’s this really sexy word (or for some, scary) that starts with “s” called… strategy. It’s used over and over in the wedding industry, among website and brand designers, and coaches. But what the heck does strategy mean? A lot of times, people who are talking about “strategy” aren’t actually […]

It’s one thing to plan a styled shoot, but it’s another to plan an intentional, strategic shoot that will bring your business a return on investment. In this blog, I put together some tips for how to plan a styled shoot with your ideal clients at the top of mind. One thing I want to […]

Here are 5 tips to build a cohesive wedding vendor brand that connects with your ideal clients. Your wedding business is so much more than a single logo. As a wedding vendor, your brand is often aligned with your personal brand, and just like the age-old advice to “be yourself”, there are key ways for […]

This Valentine’s Day, let’s spice up your wedding business’s marketing. Please note: I was recently informed that Gary Chapman, the author of The 5 Love Languages, is homophobic. I in no way endorse his views and affirm all types of love. I share the below information not to support or endorse him, but because I […]