Whether you're a photographer, destination wedding planner, or wedding venue, my goal is to inspire you and help you understand that it IS possible to stand out in a saturated market. Stay up to date on industry tips for making your creative business stand out.
What if I told you that your brand goes beyond logos, colors, and typography? I find that the most successful rebrands for our clients include a holistic reinvention that covers a lot of different specialties. I had the incredible experience of getting to work with Cinthia Onines, owner and mastermind behind Boda Bliss (previously Modern […]
If you’re ready to undergo a website refresh, here are 10 things you should update. Whether you do it yourself or with a designer, these are actionable steps to get you started. 1. Refresh your images. I wrote a blog post all about how to choose quality, strategic images during your website refresh. This is […]
For this blog post on two proven ways to repurpose your content, I brought in my friend, and wedding vendor marketing expert, Heidi Thompson. Hear from Heidi about repurposing your content below! Heidi Thompson is the best-selling author of Clone Your Best Clients and the wedding business coach & marketing strategist behind Evolve Your Wedding […]
When it comes to building a strong, timeless brand, typography is everything. If you’re still at the stage of DIYing your brand, or beginning the process to find a brand designer, don’t miss these typography tips for building a high end brand. But first, who am I to speak on typography? I’m Emily, a brand […]
What if I told you that your brand goes beyond logos, colors, and typography? I find that the most successful rebrands for our clients include a holistic reinvention that covers a lot of different specialties. I had the incredible experience of getting to work with Cinthia Onines, owner and mastermind behind Boda Bliss (previously Modern […]
Website platform breakdown: Showit vs Squarespace I often talk with our clients about using Showit vs Squarespace, and this is really a tough breakdown when it comes down to it! If you’re a wedding business looking to create a website either yourself or with a designer, you’ve probably heard of Squarespace and Showit. Both are […]
Follow these Frequently Asked Questions best practices to provide clarity to your potential clients! Instead of allowing your FAQs to collect dust, follow these FAQs page best practices for your wedding business. There’s a highly underestimated website page in the wedding industry: your Frequently Asked Questions page. When working with our clients, we make every […]
Let’s talk about what’s in & out for 2024. Something I’m always striving to do in my business is build a more sustainable life for myself and for my clients. I’ve always found more value in quality details that last a long time versus trendy details that will fade. This blog post was nearly a […]
10 details to update on your wedding business website for engagement season Out with the old, and in with the new! No matter where you’re at in your wedding business, the truth is, that there’s always room for improvement on your website, to make it more aligned with your business. I get it, working on […]
Let’s start by chatting about Showit It’s an excellent website platform choice for creative service providers. If you’re one of these types of business owners (or similar), it might be a great fit: Who is Showit not for? If you’re running a full e-commerce business, Showit is not a good fit for you. I typically […]
SEO for a Wedding Photographer’s website is perhaps one of the most important things your marketing needs. SEO for wedding photographers is especially important because it helps put you on the digital map, which is where many of your ideal clients are looking. Now if you’re new to all of this, let’s start with defining […]
If you’re looking for podcasts for wedding pros, you’ve found the spot! My goal is to continuously update this resource for you to have a go-to list of episodes to binge – more than just podcast interviews with me! As a creative entrepreneur, I know how lonely business can sometimes feel! It can be easy […]
Building an inclusive website is about so much more than copywriting and your images. At the end of the day, it comes down to building a business that is welcoming and celebratory of the LGBTQ+ community The wedding industry can be a really tough and confusing place for LGBTQ+ couples to navigate. So, it’s important […]
Honeymooning in Thailand was incredible for my relationship, mental health, goals, and business. Here’s what we did and how it helped me thrive as a business owner. My husband and I traveled to Thailand for our honeymoon in February 2023. I took about 3 weeks off for the trip to give me a couple days […]
First, what is brand strategy? There’s this really sexy word (or for some, scary) that starts with “s” called… strategy. It’s used over and over in the wedding industry, among website and brand designers, and coaches. But what the heck does strategy mean? A lot of times, people who are talking about “strategy” aren’t actually […]
It’s one thing to plan a styled shoot, but it’s another to plan an intentional, strategic shoot that will bring your business a return on investment. In this blog, I put together some tips for how to plan a styled shoot with your ideal clients at the top of mind. One thing I want to […]
Celebrating 2 years in business! Today, I’m celebrating 2 years of running my design business full-time! 🎉 🎉 What a journey it has been. My business and I have come such a long way – on paper and in spirit. If you don’t know me, I have been a brand and website designer for over […]
Case Study: Venue at the Edge’s Custom Showit Website Working on a custom Showit website allows you to stand out by having a website that’s catered to your business’s unique story and needs. Through our 1-week and 2-week intensives, we’re able to customize a website to your goals to enhance your online presence. We loved […]
Here are 5 tips to build a cohesive wedding vendor brand that connects with your ideal clients. Your wedding business is so much more than a single logo. As a wedding vendor, your brand is often aligned with your personal brand, and just like the age-old advice to “be yourself”, there are key ways for […]
Looking for a Showit website designer? Here are 10 things to think about when choosing the right website designer. If you’ve seen our content on Instagram or on our website, you know we love Showit! There are many perks to having your website design on the platform. One of many perks is that there are […]
Years ago, I had my website hosted on Squarespace. Then, I got tired of the block style or required code for Squarespace, and I moved to Wix (I know, I know, designers everywhere are cringing). I liked the drag and drop capabilities of Wix and had used it for a large company I worked with […]