How to attract high-end clients is one of those questions that comes up again and again in conversations with wedding and creative professionals. Usually, it sounds something like this:“I know my work is good.”“I’ve invested in my brand or website.”“But I’m still attracting price-focused inquiries… or I’m not converting the right people.” That’s exactly why […]

If you’re listening to this in January 2026, happy new year. I hope inquiries are rolling in and that you’re feeling that “okay… we’re back” energy that tends to show up right after the holidays. And if you’re not feeling that yet, I want you to know you’re not alone. This time of year can […]

Prepping Your Books for Tax Season is one of those topics that can make even the most organized, creative business owner want to close their laptop and pretend it’s not January. So before we dive in, I want to say this gently: if you’re coming out of the holidays feeling behind, overstimulated, or like you […]

If you’ve ever wondered what Marketing for DJs looks like when it’s built for longevity (not just a quick spike of inquiries), this episode is your reminder that the “secret sauce” usually isn’t a secret at all, it’s relationships, consistency, and a brand experience that makes people feel taken care of from the very first […]

In this episode of Engage Your Brand®, I sit down with Whitney and Daniela of Wedding Industry Ads to unpack paid advertising for wedding professionals. What channels to use, how to set budgets, what to put on your landing pages, and why a simple nurture flow can double the impact of your ad spend. 🎧 […]

If you’ve been running your wedding business for a while, you’ve probably noticed something: no matter how polished your portfolio looks or how many Instagram reels you post, the strongest, most sustainable source of growth almost always comes from people. That’s the power of building community in the wedding industry, it’s the thread that connects […]

SEO for wedding pros doesn’t have to feel confusing or overly technical, it just needs a clear plan that matches how your dream clients actually search. In this episode of Engage Your Brand®, I sat down with my friend and SEO expert Sara Dunn of Sara Does SEO, to unpack how wedding professionals can boost […]

If you’ve ever wondered how to make your clients feel truly seen and appreciated, holiday gifting is one of the most powerful ways to do it. In this episode of Engage Your Brand®, I sat down with my friend Whitney Zimmerman, founder of Wild Hive Studio, to talk all things client gifts, brand experience, and […]

Engagement season is almost here, and if you’re feeling that cozy, electric mix of fall energy and holiday magic, you’re not alone. This time of year is wonderful for couples, but it’s also a pivotal window for your business. I’m recording this in early October, and it’s the moment to decide what gets tightened, refreshed, […]

You’ve probably noticed a big shift in the past few years: when it comes to marketing, video is everywhere—and tools like FlexClip are making it easier than ever for wedding vendors to keep up. Engaged couples are using Instagram Reels and TikTok to search for vendors, and when they land on your website, they expect […]

If you’ve ever wondered how to get your work published as a wedding pro, you’re not alone. Many creatives see features in major publications or blogs as mysterious milestones, achievements that only “big names” or luxury brands with huge PR budgets reach. But the truth? You can learn this skill. Getting published takes strategy, not […]

If you’ve been curious about Flodesk email marketing for wedding pros but also feel overwhelmed by adding “one more thing” to your marketing stack, this episode is my best case for why it’s worth your time plus how to make it lighter, easier, and more effective than you think. I’ll share the real reason I […]

We’re celebrating a big milestone on The Engage Your Brand Podcast! This episode officially kicks off our first-ever guest interview — and who better to join us than my good friend and industry powerhouse, Nina Addeo of I Do Wedding Marketing, who specializes in social media for wedding vendors. If you’ve ever struggled to feel […]

Copywriting for Wedding Pros isn’t just about filling your website with words, it’s about creating an intentional client experience that begins long before someone clicks “inquire.” In this episode of Engage Your Brand™, I sit down with my friend and collaborator Andrea Shah, a copywriter and marketing consultant for wedding creatives. Andrea has a decade […]

Pinterest for wedding vendors isn’t just “nice to have” anymore, it’s one of the most practical, sustainable ways to keep your brand discoverable, your website traffic growing, and your inquiries moving in the right direction. In this episode of Engage Your Brand®, I sat down with systems + Pinterest strategist Dana Johnson to unpack how […]

If you’ve never taken the time to outline your client journey map, you might be missing the secret to consistently attracting and booking your dream clients. Before we dive in—let’s talk podcast. This blog is based on Episode 14 of my Engage Your Brand® podcast, so if you’re a listener or want to hear it […]

Wedding planning marketing isn’t just about social media posts or networking at bridal shows. It’s about building a brand that reflects your values, attracts your ideal couples, and sustains growth—whether you’re serving one city or expanding into multiple states. In today’s episode of Engage Your Brand®, I sat down with Irene Katzias of Irene & […]

Ever feel like your marketing pulls you in a million directions? I’ve felt it, and my friend Tayler Cusick-Hollman noticed that too. Tayler is a marketing consultant, podcast co-host, and small-business builder (three times over). AKA she’s a marketing whiz and knows exactly what to tell you when you’re freaking out about having no real […]

Let’s talk about something that’s been on my heart lately: wedding venue marketing—and how to actually stand out when it feels like the industry is getting more saturated by the day. Whether you’re a seasoned venue owner or just getting started, the truth is… it’s a noisy space out there. More venues are popping up […]

If you’ve ever wondered what separates a nice brand from a next-level brand, this episode (and blog) is for you. What?! The podcast?! Some big news! I’ve started a podcast and it’s called Engage Your Brand(TM). You can check out the podcast more in-depth here. My goal with this podcast was to have a place […]